GLD - Buss Down Relics
Buss Down Relics is a GLD concept that transforms the most iconic moments in sports into handcrafted luxury collectibles. By turning unforgettable plays, cultural milestones, and defining moments from the game into pieces people can own and display, the campaign gives a new generation of collectors a way to bring sports culture into their everyday spaces and preserve the moments that changed the game.
2026
Art Direction, Branding, Graphic Design
ONE School New York Cohort, Client: GLD